Climate change is a global issue; the adverse effects of air pollution affect our health, lead to extreme weather disasters, and contribute to the destruction of our ecosystem. This news is not new, the climate crisis has been discussed in length for decades. Although we aware of the severity of rising temperatures, we have still seen an increase in the earth’s global temperature of approximately 0.13°C each decade. Industrialized countries, and the people who live within them, have grown accustomed to a specific lifestyle that consists of an abundance of readily available options at the lowest possible price point. Eco-friendly consumption options do not often fit these characteristics and villainizing everyday consumers for not making sustainable decisions pressures people to live outside of their means. Walmart contributed over 17 million metric tons of carbon dioxide equivalent in 2019, and we can see comparable emissions from similar major corporations. However, a low-cost mass production strategy is often the only option for lower income families, especially with the rising cost of living. We can all make small changes, but municipalities and corporations are key to seeing real advancements.

The Confederation of Indian Industry (CII) invited Raj Krishnamurthy, Co-founder and CTO, Hygge Energy, to speak at their 12th GreenCo Summit on July 13, 2023

In his talk, Raj shed light on the carbon market, which is currently valued at 1 trillion dollars and is growing at a CAGR of 18.23%. However, before we go any further, there is a need to engage with all the stakeholders involved and simplify participation to encourage involvement from all industry members.

In this interview with Electrical and Power Review (EPR) Magazine, Hygge Energy CEO Prateek Saxena reveals how to realize the potential of solar energy from a practicable and tactical perspective.

Prateek elaborates on solutions to the following challenges for achieving PM Modi's commendable "One Sun One World One Grid" initiative:

1. Massive costs of achieving net-zero for countries: $2 trillion per year till 2030

2. Energy poverty: utilizing renewable energy as a solution

3. Technical and business model challenges: from Hygge's experiences implementing projects